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日本のソーシャルメディア空間における「フェムテック」表象
https://doi.org/10.34388/0002000133
https://doi.org/10.34388/00020001335ec7565d-8cfc-42e8-bfb5-b84f13cee99e
名前 / ファイル | ライセンス | アクション |
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Item type | 紀要論文 / Departmental Bulletin Paper(1) | |||||
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公開日 | 2024-04-12 | |||||
タイトル | ||||||
タイトル | 日本のソーシャルメディア空間における「フェムテック」表象 | |||||
言語 | ja | |||||
タイトル | ||||||
タイトル | Representations of Femtech in the Japanese Social Media Spaces | |||||
言語 | en | |||||
言語 | ||||||
言語 | jpn | |||||
資源タイプ | ||||||
資源タイプ識別子 | http://purl.org/coar/resource_type/c_6501 | |||||
資源タイプ | departmental bulletin paper | |||||
ID登録 | ||||||
ID登録 | 10.34388/0002000133 | |||||
ID登録タイプ | JaLC | |||||
著者 |
標葉, 靖子
× 標葉, 靖子 |
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抄録 | ||||||
内容記述タイプ | Abstract | |||||
内容記述 | “Femtech,” coined by combining “female” and “technology,” encompasses products and services aimed at resolving issues related to women’s health and wellness through technology.This study focused on the femtech phenomenon’s rapid expansion in Japan, despite the gender gap. Specifically, we analyzed the representation of femtech in social media spaces (i.e., Twitter and Instagram) and identified characteristics such as limited representation of the “female image” as the target of technology, indicating the lack of an intersectional perspective; strong emphasis on beauty and fashion contexts; proximity to pseudo-science; concentrated attention on reproductive and menstrual management; and compatibility with surveillance capitalism.These findings suggest that femtech, which is expected to contribute to achieving gender equality through technology, may instead reinforce existing binary gender norms and may pose a risk of excluding diversity. Furthermore, in this paper, we delve deeper into the implicit assumptions associated with the term “femtech” in Japan and the imaginary perspectives it invokes, building on the results of media representation analyses. We examine the general understanding of gender,science, and women’s bodies in Japanese society, as well as the characteristics of their background and discourse. This research contributes to a better understanding of the intersection of gender,technology, and women’s health in Japan and its implications for diversity and equality. | |||||
言語 | en | |||||
書誌情報 |
ja : 実践女子大学下田歌子記念女性総合研究所 年報 en : The Annual Bulletin of the Shimoda Utako Research Institute for Woman 巻 10, p. 1-15, 発行日 2024-02-29 |
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出版者 | ||||||
出版者 | 実践女子大学 | |||||
言語 | ja | |||||
ISSN | ||||||
収録物識別子タイプ | NCID | |||||
収録物識別子 | AA12865297 | |||||
書誌レコードID | ||||||
収録物識別子タイプ | NCID | |||||
収録物識別子 | AA12865297 |