WEKO3
アイテム
Perceived Quality of Service and Structure of Customer Satisfaction in Travel Retail Channels: Strategic perspective on marketing strategies that target overseas tourists
https://jissen.repo.nii.ac.jp/records/1458
https://jissen.repo.nii.ac.jp/records/14587861f0bc-668f-4923-b1b7-6018d8d88a7c
| 名前 / ファイル | ライセンス | アクション |
|---|---|---|
人間社会12-1 (598.4 kB)
|
.png)
|
| Item type | 紀要論文 / Departmental Bulletin Paper(1) | |||||
|---|---|---|---|---|---|---|
| 公開日 | 2016-05-24 | |||||
| タイトル | ||||||
| タイトル | Perceived Quality of Service and Structure of Customer Satisfaction in Travel Retail Channels: Strategic perspective on marketing strategies that target overseas tourists | |||||
| タイトル | ||||||
| タイトル | Perceived Quality of Service and Structure of Customer Satisfaction in Travel Retail Channels: Strategic perspective on marketing strategies that target overseas tourists | |||||
| 言語 | en | |||||
| 言語 | ||||||
| 言語 | eng | |||||
| 資源タイプ | ||||||
| 資源タイプ識別子 | http://purl.org/coar/resource_type/c_6501 | |||||
| 資源タイプ | departmental bulletin paper | |||||
| 著者 |
斎藤, 明
× 斎藤, 明 |
|||||
| 著者別名 | ||||||
| 識別子Scheme | WEKO | |||||
| 識別子 | 3221 | |||||
| 姓名 | Saito, Akira | |||||
| 抄録 | ||||||
| 内容記述タイプ | Abstract | |||||
| 内容記述 | For tourism, shopping is considered to be among the oldest and important element. However, there has not been much research on the cross-linkages between shopping and marketing strategies in the travel retail channel. The purpose of this study is to provide suggestions for marketing strategies for the travel-retail channel. In this regard, the shopping behavior of Japanese tourists at duty-free shops in international airports and toward in-flight sales services is considered, with particular emphasis on the causal relationship between satisfaction and perceived quality. | |||||
| 書誌情報 |
実践女子大学人間社会学部紀要 en : Jissen Women's University Studies of Humanities and Social Sciences 巻 12, p. 1-12, 発行日 2016-03-31 |
|||||
| 出版者 | ||||||
| 出版者 | 実践女子大学 | |||||
| ISSN | ||||||
| 収録物識別子タイプ | ISSN | |||||
| 収録物識別子 | 18800009 | |||||
| 書誌レコードID | ||||||
| 収録物識別子タイプ | NCID | |||||
| 収録物識別子 | AA12048098 | |||||
